About

My Interests, Expertise & Experiences

I'm Kazhal Ahmadi

Product Designer based in Germany.

I am an experienced Product Designer with a demonstrated history of working in the information technology services industry. Skilled in UX and UI design, creating and maintaining design systems. My professional goal is to utilize the design thinking methodology to develop a user-centric product. I have a Bachelor’s degree in Industrial Design.

Expertise

Things That I'm Good at

Skills

  • Interface Design
  • Interaction Design
  • Design Systems
  • Heuristic Evaluation
  • Defining Personas & Journey Map
  • Usability Evaluation

Tools

  • Figma
  • Sketch
  • XD
  • Illustrator
  • After Effects & Lottie
  • Hotjar

Hobbies

  • Gardeniing
  • Pets
  • Playing the piano
  • Movies
  • Music
  • Yoga

Experiences

What I've Done. Where I've Been.

Senior Product Design - Bazaar
Aug 2021
to
Now

Bazaar

Senior Product Designer

Tehran, Iran

- Enhanced the payment process of the Bazaar application by solving 15 issues identified by generating Heuristic Evaluation.

- Redesigned the whole process of activating the direct debit method to improve the success rate based on interviews with 135 people.

- Visualized 2 new features in the Bazaar discovery area. (game events and content-based app suggestions).

- Bolstered the subscription section of the Bazaar application to promote the trial period.

- Optimized Bazaar app design for tablet view.

-Crafted Bazaarche application (one of the subset products of Bazaar company that provides gift cards and vouchers.)

Senior Product Designer - Farakav
Jul 2019
to
Aug 2021

Farakav

Senior Product Designer

Tehran, Iran

- Revamped Varzesh3 website and application based on data gathered from  +100k heatmaps and video recordings.

-Structured an organization-wide design system including +600 components supporting all platforms and screen sizes.

- Constructed subscription of 2 plans involves different periods in Anten web and application.

- Restructured a user profile section that includes 5 categories of information that should be available to the user.

- Crafted football prediction product for web and app platforms.Built +15 pages of Farakav advertisement panel.

UX/UI Designer - Fastclick
Jul 2017
to
Jul 2018

Fastclick

UX/UI Designer

Tehran, Iran

- Created Peyvast (currently Tavoos), a native advertisement panel.

- Shaped Videoboom ads panel including +15 pages.

- Fabricated 2 marketing landing pages and a motion graphic video.

UX/UI Designer - Ninisite
May 2016
to
Jul 2017

Niniste

UX/UI Designer

Tehran, Iran

- Redesigned 4 of the Niniste product’s areas (magazine, forum, video, photo).

- Supported the marketing team in designing digital materials.

UI Designer - Rond
Mar 2015
to
Nov 2015

Rond

UI Designer

Tehran, Iran

- Designed Rond marketplace platform, including +20 pages.Illustrated visual artworks and motion graphic banners.

Visual Designer  - Notionplex
Mar 2013
to
Dec 2013

Notionplex

Visual designer

Tehran, Iran

- Devised +15 infographic templates and marketing campaigns.